We provided a two hour presentation on High Impact Low Cost Marketing at the Dallas Construction Expo on January 23rd and 24th. We had a blast talking to great folks, the kind of people that build things and make a positive contribution to our nation. Many people that know me don’t know that I got my start in the construction industry in two sectors, structured cabling and underground construction. Being at the expo was really kind of like reconnecting with my roots.

We will be producing a DVD of the entire presentation but I thought I would share the last 7 minutes of it here. Stay tuned we will let you know when the full two hours is available. This show went so well that our PR Director, Debby Decker was able to get us invited to present at quite a few more upcoming Expos including a shows in Phoenix, Atlanta, New York, Austin and possibly others.

So if you are involved in the construction, housing or real estate world drop by the main Construction Expo Website for Details about upcoming dates and shows.

We’re really excited at Franklin-Spirko because we’ve been invited to participate in the upcoming Construction Expo — the largest trade show for the building and construction industry. It’s going to be held January 23 and 24, 2008 at the Dallas Convention Center.

Not only is Jack Spirko – our president and founder – going to be a keynote speaker, but our team of Internet marketing and public relations experts is going to lead the marketing seminars “Low-Cost, Hard-Hitting Marketing” scheduled for both days of the Expo from 9:00 am until 11:00 am.

Jack is one of the two keynotes, and he’s going to address “It’s A Whole New Year: Tune Up and Tune In On Leadership” on Wednesday, January 23 at 1:00 pm.

And there’s NO cost associated with any of this! You can attend the Construction Expo for FREE (there’s no registration fee)! And once you’re in there, the seminars and keynotes are FREE too!

If you want to learn more about Web 2.0 and how to develop a profitable marketing program, then get to the Expo early and join us at 9:00 am for the Marketing seminar. Then take some time, walk around and look at the exhibits. But stay for Jack’s keynote at 1:00 pm on Wednesday where you’ll learn the “20 Commandments of Leadership”. You’ll also learn why leadership is more than a title…how to share a vision in a way that motivates employees, co-workers and others….and the key to defining characteristics that separate people from peers.

How many times are you offered a FREE marketing seminar, and leadership keynote, at a tradeshow? Not many. So come take advantage of it. We’ll see you at the Expo!

~Deb Decker